The Best Instagram Features That Could Help Your Business in Its Marketing
If you want to share your pictures and videos, then you should use the popular social media like family is Instagram. As for the businesses, Instagram is more than that and provides a great platform for marketing. In this article, you’re going to learn more about some of the best Instagram features that could help your business in its marketing.
The Instagram stories is one of the best features that you can take advantage of. For the Instagram stories, you may choose between Instagram story videos and Instagram stories ads which will prove to be beneficial since you will add more followers. It is important to note that the Instagram stories ads will cost you some money but will be worthwhile since they will bring more value.
Another top Instagram feature is the push notifications. With push notifications, you will automatically alert your followers whenever you publish something new and you can maximize on this by using call to action buttons and posting content that is high-quality and consistently.
The other best Instagram feature is known as geotagging. The good thing about using the geotagging feature is that you will be able to improve the visibility of your business amongst the followers that are within the geographic region where your business is located.
The other top feature on Instagram that is worthy trying out is the live video. Due to the real-time capabilities offered by the live video, you will then be able to develop credibility amongst the followers you have on Instagram. With live video, you can show of your new products and also improve brand recognition.
Photo filters is another useful feature on Instagram that your business can make use of. You’ll find photo filters useful especially when it comes to social profile branding. By utilizing photo filters in which you post, you will create a team that can be recognized accurately by your followers.
Another outstanding feature that is useful Instagram is hashtags. It is advisable that you use the trending hashtags in your posts so that you can increase the exposure of your business to the non-followers. Finally, the other useful Instagram feature that you could use for marketing your business is the emoji polls. Using emoji polls will enable you to ask your followers questions and will get back to you with what they think, which will make them feel appreciated because their thoughts are put into consideration.